Sprout Viz is a product visualization studio focused on creating high resolution, photorealistic, computer-generated imagery (CGI), renderings, and animations. We help our clients define a visual brand language for their digital assets that will increase customer engagement with their brands, encourage purchase confidence, and stand out in a crowded digital economy.
Sprout Viz offers a wide array of services ranging from 3D CAD creation to high-resolution, photorealistic, computer-generated imagery, and animations. Whether it's images for Amazon’s online marketplace or an animation for a keynote presentation, Sprout Viz helps companies visualize what's needed to get the job done.
Our process starts by assessing the client's existing 3D CAD files and a physical material reference. If CAD files are not available we can create it from scratch.
Once the CAD files are reviewed and approved, we develop lighting and layouts for the imagery and/or animations, with client feedback along the way.
Next, we dial in the desired material finish for each image or animation using physical references or color, material, and finish (CMF) documentation.
The First-in-Series (FIS) and subsequent rounds of revisions bring us to a high-fidelity image or animation that can be rendered in or out of context, depending on the desired use case.
There are three main reasons a client should consider computer-generated imagery.
First it saves time and money relative to photography. Studio shoots often involve elaborate setups and special requirements based on product sizes and variations—logistics that escalate when shooting tens or sometime hundreds of SKUs and variants.
The second is expediency. We can begin the process of creating all of the packaging artwork, print collateral and online assets needed to start selling and marketing the product, while a new product is still being engineered or manufactured.
The third is control. Live-edits and real-time art direction ensure client engagement throughout the process. As we adjust perspective, composition, lighting, and so on along the way, you provide feedback just as if you were in the studio with us.
Save time and money
Grow sales and consumer engagement
Expedite large volume turnarounds
Ensure brand and product visual consistency across
Enjoy total creative freedom
Support multiple use-cases: print, online (web & social), video, 360 viewing, VR, and more
Easily customize colors, materials, finishes, and product environments
Spin and zoom products to help consumers understand features and buy with confidence
Produce easy-to-edit layered assets
Born out of its parent company Sprout Studios, we have over 20 years of experience working for clients ranging from Fortune 100 brands to startups. We work in a diverse and growing number of industries ranging from from architecture and transportation to product and packaging.